Editorial archive

Every article.
One timeline.

A chronology of articles published since 2008—about technology, culture, work and everything that appeared along the way.

20264 articles
  1. The Internet Never Forgets. Except When It Does.
  2. Lead Without Amplifying
  3. The Automation Trap - Episode 7 from The Great (Digital) Illusion
  4. The KPI Mirage - Episode 6 from The Great (Digital) Illusion
20255 articles
  1. Digital Looks Easy — That’s Why It’s Hard - Episode 5 from The Great (Digital) Illusion
  2. Why “Just Add AI” Is Not a Strategy - Episode 4 from The Great (Digital) Illusion
  3. The Offline Elephant in the Room – Episode 3 from The Great (Digital) Illusion
  4. The Myth of Instant Results - Episode 2 from The Great (Digital) Illusion
  5. When Everyone’s a Digital Guru (Except They’re Not) - Episode 1 from The Great (Digital) Illusion
20192 articles
  1. All flowers in time bend towards the sun
  2. Man and machine: Creativity and creative AI
20168 articles
  1. Time to Empower and Inspire
  2. Vision Without Execution Is Just Hallucination
  3. FoBO – Fear of Being Overtaken
  4. My life as an entrepreneur
  5. Computer history: Wesley A. Clark, father of the Personal Computer
  6. Mobile industry in numbers (from WMC 2016)
  7. The End of the End of Internet Marketing (as we know it, of course!)
  8. Dear Blog. I’m back!
20125 articles
  1. Cookies: Neither Bullets nor Cakes
  2. The 3D-Printing Revolution
  3. Success: What It Really Looks Like (and What People Think It Looks Like)
  4. The Clear Importance of Now
  5. Clara — 4/7/1998 to 29/4/2012
20103 articles
  1. iPad, iAd, Twitter and, again, Marketing
  2. 2020: Odyssey in Cyberspace
  3. From Apple II to iPad. What's next?
200937 articles
  1. On the Side: Because It's Christmas—Christmas Light Hero
  2. To learn: Grow Big, But Stay Small
  3. Why I Like Technology
  4. so what’s your message?
  5. Google Music Search: will Google kill the iTunes star?
  6. Vodafone: Power to... who?
  7. Google Social Search: Power to us!
  8. Early adopter or future eyedropper?
  9. Google: take a walk on the wild Side(Wiki)
  10. Kindle surprise
  11. Personal Branding 2.0
  12. Lurking
  13. WiiSpray: Graffiti 2.0
  14. Magalhães, Part 2: Parental Controls and the Future Digitally Excluded
  15. Magalhães, Part 1: Operating-System Fundamentalism
  16. Email Analytics: beyond click
  17. Siftables: Let’s get physical
  18. Twitter and Revenue
  19. Twittermania
  20. Google Voice: VoIP’s not Dead
  21. Entrepreneurship and the Luck Factor
  22. Online Banking 2.0: Less Is More!
  23. On the Web, Whoever Tells a Tale Adds a Detail
  24. Innovation and Globalisation
  25. Synthetic Reality
  26. Augmented Reality
  27. Google: simplicity and creativity
  28. On the Internet? Creepy…
  29. Last.FM... the new days of radio
  30. Ze Frank, the real artist 2.0
  31. Just for fun: Mactini mini mini
  32. GMail... out of the cloud!
  33. Viral: the best job in the world!
  34. Why I Use Twitter
  35. Twitter investment: I'm worth 42 dollars
  36. The Mac Turns 25
  37. Still on 2008: A Quietly Important Year
200871 articles
  1. Why did Netcall fail?
  2. Flesh-and-Blood Shop Windows
  3. Free love posters!
  4. 1, 2, 3… Let's Go Social!
  5. Internet Use by Teenagers… Recommended!
  6. Reality check
  7. Google Profiles
  8. Google: Let’s Get Social!
  9. Just for fun: Google
  10. Immersion and Good Sound
  11. Social Media for customer support
  12. On the Side: Words Are Art
  13. The ABC of the Crisis, for Kids and Grown-ups
  14. Ao lado: Crise 2.0
  15. Mr. Obama, 10 commandments to end the crisis!
  16. A Gem: The Web at Its Best… Emotion!
  17. On the Side: The Origin of @
  18. Inspiração: criatividade…
  19. Education 2.0: Did you know that...
  20. Interactive marketing: Optimus Zero and Soraia Chaves
  21. Beam me up, Scotty!
  22. Newmedia: in a window near you!
  23. Holidays 2.0?
  24. Interactive marketing: Axe Mission 3
  25. Inspiração: sobre os “amiguinhos”…
  26. Inconvenient Truth: Micro and Minisites — Use Carefully
  27. An Inconvenient Truth: Morons 2.0
  28. Social Media: Summer K7
  29. Pop Art 2.0
  30. On the Side: Collaborative Crosswords on Flickr
  31. Popular Culture 2.0
  32. Information: Online Advertising in Europe grew 40% in 2007
  33. On the Side: AdJacking
  34. On the Side: Computer Animation in 1962
  35. On the Side: Why It Took Me So Long to Start a Blog
  36. Inspiration: Venture Capital
  37. Punk Marketing: Am I a punk?
  38. “Customer Support” is the new Marketing!
  39. Reality check... being an entrepreneur.
  40. The World as Stage!
  41. Interactive Marketing: Do you have Meo?
  42. “Presentation Zen” @Google Talks!
  43. Look Who's Buying Brand Advertising!
  44. Online Advertising: An Inconvenient Truth
  45. TED Talks: Free the music that goes through our heads
  46. Manic Monday: Twittearth
  47. Inspiração: detalhes…
  48. Online/Offline: A Better Match Than Fruit Yoghurt
  49. About writing in Unipersonal Journalism (aka Blogging)
  50. Free 2.0
  51. Just for fun...
  52. Advertising in times of crisis
  53. I Tweet, Therefore I Am!
  54. The Importance of a Warm Welcome
  55. Twitter: tell me where you're going...
  56. Ao lado: pessoas bem informadas
  57. Accidental leadership
  58. Generation 2.0
  59. On the Side: Well-Informed People
  60. Google Ad Manager
  61. Guy Kawasaki takes Microsoft CEO Steve Ballmer down...
  62. Innovation and Spring
  63. Conversational Marketing—or Marketing as It Should Always Have Been
  64. On the Side: The QWERTY Keyboard
  65. On the Side: Business Cards
  66. Customer 2.0
  67. Who Was Customer 1.0?
  68. Still the “Word of Mouse”...
  69. Anonymous: “Different vote”
  70. New paradigms for Brand Activation: “word of mouth” and “word of mouse”
  71. Manifest